Reflection and highlights: Safe India Smart India

Safe India smart India is a road safety awareness and impact initiative that was initiated by ParaSafe and co-initiated by Club D2S dedicated to fostering a culture of safety and responsibility among road users through impactful communication, active engagement and collaboration.

With a deep commitment to road safety, this campaign inspires positive change, generates awareness, and leads efforts to create a safer and smarter future for all.

Children are among the most vulnerable road users, and the ParaSafe Road Safety Study highlighted alarming gaps in safety practices. While 54% of children travel in the front seat with only a seat belt or an adult, just 10% use proper child safety seats. On two-wheelers, although helmet usage is relatively high, only 7% of children use both a helmet and a safety belt harness. Awareness is low as only 19% know about child harnesses for two-wheelers and just 34% are aware of child safety seats for cars. ParaSafe’s Safe India, Smart India initiative, featuring Chhota Bheem has certainly brought a change to this by spreading awareness and making safety engaging for children.

At Bharat Mobility Auto Expo 2025, thousands came together to make a difference by committing to responsible driving.

By the end of the month 3,000+ road safety pledges were taken.

#smartIndia#roadsafety#safeIndia#roadsafetypledge#parasafe#teamwork

#SafeRoadsForAll#PledgeForSafety#RoadSafetyFirst#SafeIndiaSmartIndia#clubd2s

#DriveSmartDriveSafe

Club D2S https://www.clubd2s.com/

Safe India Smart India https://safeindiasmartindia.org/